01/17/1989 - Packet AGENDA +urw
ECONOMIC DEVELOPMENT COMMITTEE MEETING
TUESDAY, January 17, 198'8`, 7:30 A.M.
DAVIDSON'S RESTAURANT - 12830 SW PACIFIC HIGHWAY, TIGARD, OR
PACIFIC HIGHWAY AT MAIN STREET
1. CALL TO ORDER
2. ROLL CALL: SAVORY CORLISS DE BERNARDIS CROUCH
PIERCE CLARK DOTY MOORE
MONAHAN
3. APPROVE MINUTES
4. ACTIVITY UPDATE
o CCPTF
o New developments
5. AMBASSADOR PROGRAM
o Program structure
o Program information to City Council
o Determination of ambassador sub-group
o Overview of information available to ambassadors
6. OTHER BUSINESS
7. ADJOURNMENT
EO*mwOMIC DEVELOPMENT COMMITTEE MEED
Tuesday, December 27, 1988
MEMBERS PRESENT: Jim Corliss, Bob Pierce, Bill Monahan
OTHERS PRESENT: Peggy Weston Byrd, John Acker
The meeting was called to order at 7:40 a.m. and the minutes from the November
meeting were approved without comment.
Bill started the meeting by summarizing what happened in the EDC/City Council
workshop for those who couldn't attend. He noted that the major topic of
discussion was the Ambassador Program. The City Council seemed positive about
the possibilities of an ambassador program and was interested in having the EDC
develop more structure for the program. The general feeling was that the
program could start small and evolve as necessary.
Members discussed the concept of ambassadors being EDC members, at least in the
beginning. Bob pointed out that not all EDC members may want to act as an
ambassador, or have the time to do so. To eliminate this potential problem, he
suggested that ambassadors be made up of a volunteer sub-group of the EDC. In
that way those who want to act as ambassadors can, while others who don't can
still participate on the EDC.
A second discussion centered around the City Council's concern that this
program not be used by ambassadors to solicit business. Jim noted that having
strict rules that prohibit ambassadors from doing business with those who use
the program would not work. He suggested that if an ambassador develops a
relationship with a new business through this program, conducting business
together would be a natural and totally ethical outcome. Others at the meeting
agreed that rather than a "rule" prohibiting ambassadors from providing
products or services to businesses using the program, it should be emphasized
that ambassadors will not solicit business.
Peggy emphasized the need for up-to-date information so that correct
information is distributed. Bill, John and Peggy will get together before the
next EDC meeting to determine what information is available and what needs to
be updated.
The meeting adjourned at 8:45 a.m.
MEMORANDUM
CITY OF TIGARD, OREGON
TO: Members of the Economic Development Committee
FROM: John Acker
DATE: February 13, 1989
SUBJECT: Ambassador Presentation to City Council
From 6:30 to 7:00 Monday evening, February 20, 1989, Bill Monahan, as chairman
of the EDC, will give a brief presentation to the City Council concerning the
Ambassador Program. This presentation was discussed during the January EDC
meeting. Bill will be seeking Council direction to immediatly begin
implementation of the program.
Results of this meeting will be a major topic of discussion in the regular EDC
meeting the next. morning 2/21/89.
AMBASSADOR PROGRAM STRUCTURE
The Tigard Economic Development Committee, in conjunction with the City of
Tigard and the Tigard Area Chamber of Commerce is initiating an Ambassador.
Program to assist business development in Tigard. The focus of the program is
to facilitate the flow of information among business persons, developers, land
owners, regulatory agencies, and business development organizations.
Ambassadors will also serve ceremonial. functions such as attendance at ribbon
cuttings and grand openings.
GOAL
The goal of the ambassador program is to create a more helpful environment for
business development within the City of Tigard. The program is aimed at
encouraging both new business development and expansion of existing
businesses .
Ambassadors will provide an additional access point for business people seeking
assistance who are considering locating or expanding a business in Tigard.
Since ambassadors will be local business persons, they may offer a unique
perspective of the business atmosphere or development processes in Tigard that
neither the City nor the Chamber can provide. Ambassadors will also distribute
information and provide a link to those resource people who can answer
questions.
RESOURCES
Ambassadors will be regularly provided with current: information from the City
and the Chamber of Commerce and an orientation session will be conducted to
explain materials and processes and to answer questions. Ambassadors will also
have a list of contact persons that will be ready to assist. Contact people
will be City staff, Chamber staff, other ambassadors, and volunteer members of
the business community who are willing to assist the program as ad hoc
ambassadors. In general, the City and the Chamber of Commerce can be viewed as
the main resources for the ambassador .
New ambassadors will be provided with all available materials and be oriented
to the use and meaning of the information. City staff, Chamber staff and
current: ambassadors will conduct periodic ambassador meetings where ideas and
experiences can be exchanged. The periodic meetings can be a forum for issue
resolution and provide a vehicle for program modification and improvement-.
ORGANIZATION
The lead for this program in terms of providing appropriate and up---t-o--date
information, maintaining records, and coordinating activities will. be the City
through its .liaison to Tigard's Economic Development Committee. The main
sources of information will be the City and the Chamber of. Commerce. Each will
maintain information that is appropriate for the respective organization and
make that information available to others in the ambassador program. Together
the two organizations have a well stocked library of information concerning
Tigard, the metropolitan area, the state, and business development.
A volunteer sub--group of the Economic Development Committee will be the
initial group of ambassadors. These ambassadors will involve the City or the
Chamber of Commerce as appropriate for resources or referrals.
Upon contact, an ambassador will provide what information he or she can
through personal knowledge or using the information provided by the City or
the Chamber . If. clarification or further information is needed an ambassador
can contact: another ambassador, the City, or the Chamber . The main benefit: for
a business person who contacts an ambassador or accesses the program through
the City or Chamber is that correct information can be obtained from the proper
source in a short time without being passed from one individual to another . The
ambassador will do the work of identifying and collecting the information or
resources needed rather than sending a contact off to follow up a .lead.
CONFIDENTIALITY
Any contacts or requests for information will be held in strict confidence.
There will be a record of all contacts maintained by the City. Records will
contain numbers and types of information requested or problems resolved through
this process, but names will be neither recorded nor publicized. A free flow of
information is essential to the success of the program, thus confidentiality is
a necessity.
SUMMARY
This program is based on the exchange of information of those involved in
economic activities in Tigard. In order to accommodate the free exchange of
information, the method of contact, sequence of referrals, and other specific
processes will not be tightly structured. The recording of circumstances, and
outcomes will. be highly structured in order to track program usage, assure
quality control (make sure correct information is being distributed) , obtain
feedback from program participants, and monitor types or requests that are
made.
Information will be regularly updated by staff and presented to the ambassadors
for their use. Current and user oriented information has value for many
different potential uses. The spinoff effects of the program to the public at
large in terms of a better understanding of the positive improvements which
result from the growth of the community can be very beneficial. Thus, this
program could play a positive role in public awareness about Tigard.
The ambassador program is expected to evolve in accordance to the needs and
desires of the business community. The idea is to start small and remain
flexible and responsive in our dynamic economic climate. In this way, and with
the help of a cross-section of the growing Tigard business community, the
program can fill a need now and continue to do so in the future.
TIGARD TRIANGLE STUDY
Scope of Work
The Tigard Triangle (Golden Triangle. . . ) is a strategically located area of
undeveloped and underdeveloped property within Tigard's jurisdiction. This
area, which is bounded by I-5, Hwy 217, and Hwy 99W, is extremely visible and
therefore will be important to Tigard's long term image as well as its tax
base. In order for this area to develop to its optimum potential, it may be
desirable to plan for that development based on its unique characteristics.
Pressures for developing a triangle plan include: 1) TIF potential; 2)
Dartmouth Street extension; 3) less than optimal and poorly designed
development that is occurring and; 4) Other areas are attracting quality
developments that absorb future growth.
The triangle, because of the surrounding highways, is a physically well
defined area. This particular locational characteristic could be used to
advantage by creating an identifiable "address" such as Kruse Way that defines
an image as well as a geographic location.
The study as suggested would be an in-house initial phase of a possible multi-
phase study. Future phases or an expansion of the scope of work may require
the use of outside resources.
Assuming that the goal of a triangle study/plan is to shape future development
of the type that is allowed under the current zoning designations, the scope of
the triangle study will include:
PHASE I
Transportation
Any study or plan for the triangle must include a transportation element.
Access to and from the area via 99W, 217, and I-5 is an issue that must be
addressed in addition to circulation within the triangle. Another potential
issue is realignment of the I-5/Hwy 217 interchange with the possibility of
Hunziker street connecting to the triangle in some manner.
A related issue that may affect transportation is the possibility of the
creation of "super-blocks". A large minimum lot size could affect the internal
circulation pattern in the triangle.
As long as there are no wholesale changes in the types of uses allowed, a
transportation analysis can be done in-house using existing information.
Facilities
The location and size of sewer, water, electricity, gas, and storm drainage
facilities will determine, in part, what parcels will develop and the uses that
will be attracted there. The study will include an inventory of present
facilities as well as an analysis of the adequacy of the facilities and the
need for future improvements. Specific facility design and locational
requirements would be addressed in a future phase.
Visual Standards
In order for the triangle to develop an identity as an area of quality
development, it may be necessary to encourage certain types of construction,
while discouraging non-compatible building types. Again, using Kruse Way as an
example, visual continuity and structure quality will influence a developer's
decision to invest and a businesses decision to locate. In order for an area to
reach that critical mass, design standards can be valuable. The triangle plan
will include investigation of the use of design standards to insure high
quality compatible structures throughout the area. The study would consider
such things as setbacks, stepbacks, building heights, minimum lot sizes, floor
area ratio, building orientation and architectural features.
Residential Uses
The plan will include a policy or policies concerning residential uses within
the triangle. There are currently three small pockets of residentially zoned
land within the triangle (R-3.5) . There are also many single-family residences
scattered throughout the triangle in commercially zoned areas. Pressures are
coming from two opposing directions concerning residences within the triangle.
Residential properties located in commercially designated areas were re-
assessed last year and are now assessed at the higher commercial rate. Many of
these property owners are interested in selling as soon as possible and want
the City to encourage immediate development. The opposing pressure comes from
people who own property in and/or live in the well established residentially
designated neighborhoods. These people are concerned that development not
adversely affect their areas. They want, not only protection for their
immediate property, but assurances of buffering and screening from other uses.
The Commercial-Professional zoning designation within the triangle area allows
high density residential uses on or above the second floor of a commercial
development. Whether to encourage this type or other types of multi-family
development in the triangle will also need to be addressed in the study.
Phil Lewis School
Phil Lewis elementary school (grades kindergarten through 6th) is located in
the triangle. The school serves the entire triangle as well as a significant
area west and south of the triangle. The current enrollment is 478. The long
term viability of this school will depend on the development of the triangle.
If residential areas are phased out of the triangle, it probably would not be
in the best interests of Tigard School District to maintain an elementary
school to which all of the students must be bussed. In addition, the Phil Lewis
property could be a prime site for development because it is relatively large
and located at an interchange/access point. The Tigard School District would,
of course, be involved.
Marketing
To encourage development of the triangle it may be necessary to market the
area. The study would outline options for more or less aggressive marketing of
the triangle and suggest implementation approaches. The idea is that various
courses of action would be explored now and implementation, if desired, would
occur as a next phase and would be tailored specifically to the circumstances
of the triangle.
Land Use
With the exception of residential areas, zoning would not be a part of this
study. The types of uses allowed under the present zoning designations does
not seem to be an issue. The split between C-P and C-G is logical, given the
attributes of the respective areas. However, there is always the possibility
that zoning will surface as an issue as we get into the study. If that occurs,
the time line and available resources would need to be reassessed.
The issue regarding minimum lot size will need to be addressed. Minimum lot
size will affect the appearance of the area, the types of uses that will be
attracted there, and traffic patterns.
Another aspect of this issue is the fact that a large portion of the triangle
is broken up into relatively small lots under different ownership. Land
consolidation/aggregation is a major issue for potential developers.
Financing
Methods of financing various improvements should be addressed in the initial
phase of the study. There will be an assessment of financing mechanisms for
public improvements such as streets as well as for private improvements or
activities such as a marketing program.
Citizen Participation
To assure that the scope of the study reflects the needs and desires of
interested parties, representatives of NPO #4, the Economic Development
Committee, and the Planning Commission have been made aware of this meeting and
have been mailed a copy of this memo. These organizations will participate in
this study through its completion and on into the implementation phase.
At a later date, the City Council may wish to appoint a special committee or
task force to take the lead in a subsequent phase of the triangle study.
Other Factors
When the Geographic Information System software is purchased and some training
is accomplished, the triangle area should be considered as a pilot area. The
dual purpose of learning the capabilities of the new system and producing
needed products i.e. maps, graphics, scenario development, would be an
efficient use of resources. The use of this technology will allow a more
thorough assessment of the triangle in a shorter time.
Time Line
The time needed to conduct a study of the scope outlined above, using in-house
resources, is estimated at nine months. Much of the groundwork, such as
inventories, citizen meetings, and current circumstance and trend assessment
can be done simultaneous with periodic review.
If the scope of the study or the time line changes it may be necessary to use
other resources. The structure suggested here is to conduct the study in-house
within the given time frame as Phase I. Additional phases can be undertaken as
desired. The findings of the first phase can be used to decide whether and/or
how to proceed. Future phases may involve additional resources.