SCA 3-74 14455 SW PACIFIC HIGHWAY 4
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400 FLEMMING°S RESTAURANT
Sign Code Appeals (SCA 3-74)
14455 SW Pacific Highway
TIGARD PLANNING COMMISSION
Staff Report
June 18, 1974
Agenda Item 7.1
SC'. 3-74 (Fleming's ::estaurant)
Sign Code Appeal
For n-operty located at 14455 S. W. Pacific Highway in the Canterbury
Square Shopping Center (Tax Map 2S1 10A, Tax Lot. 1700).
Appli,;ant
Loran 1. Fleming
Applicant's Request
Approval to erect a third freestanding sign on a frontage where two arc
permit):ed.
Applicant's Proposal
,o ?sect a free-standing sign advertising the applicant's restaurant. Said
sign contains 60 square feet on each face and is constructed of steel and
plastic with interior illumination.
Staff Findings
1. Section 16.36.040 (3)kA) states "One multifaced free-standing sign
designating the princi;al goods, products, facilities or services avail-
able on the premises shall be permitted on a street or highway frontdgt .
Where a frontage exceeds three hundred feet in length, one additional.
free-standing sign is permitted for such frontage." The existing front-
age measures 535 feet.
2. Two free-standing signs are now located on the subject frontage, one
for the shopping center and another for the Town Carousel Nursery.
3. The applicant states "the addition of the Wiley Realty Office (not in
the original Canterbury Square plan) somewhat blanks out the existing
signs on the restaurant and makes it difficult for westbound drivers
to react soon enough to exit on Bull Mt. Road. Therefore, we propose
a free-standing sign closer to Pacific Highway that would not be obstruct-
ed by existing structures."
4. The applicant is permi';ted to have wall signs up to 20% of the face of
the building to which the sign is attached. Such a sign would be visible
from S. W. Pacific Highway and, in fact, a wall sign was located on the
northeastern face of the building.
5. Section 16.34.020, TMC, states "The planning commission may grant a
variance from the provisions of this title based on findings that dur
to practical difficulties, undue hardships or inconsistencies with
the objectives of this title, the strict or literal interpretation
and enforcement of a specific requirement hereunder should be waived
or mo�lfled.
6. Please note the attached letter from Luminite Sign Co. dated May
29, 1974, and an attached map of the subject site also submitted
by same company.
Staff Recommendation:
Denial of the applicant's request based on the fact that the building
and a wall sign would be visible from S. W. Pacific Highway and that no
practical difficulties or undue hardships are borne by the applicant
justifying a variance from Title 16, Tigard Municipal Code.
Page 2 - Staff Report - PC - (Fleming's Restaurant) 6-18-74
Luminite Sign co.
Safes, Service and Rr,rd(jla
9350 S. W. TIGARD AVENUE
TIGARD. OREGON 97223
PHONE 639.4991
Inv 2.90 19714,
W1 nslnw Rrookg
Planning nirentor
Planning Commission
City of Tigard
Dear P?r. Brooks;
T)ue to various circum3tnncos the Coach house name has
become somewhat of a liability instead of an asset, tLiere-
forP the decision was made to chance the name to Flerrinrrs.
DPsiFn of the existin7 signs prevented a simple chanrre
of copy so new Identification Is rpm,ireel .
The addit•iOA of the Wilpv nealty office (not in the
oria;i.nnl. Cantprb,.iry Square plan) somewhat blanks out the
Pxistina signs on the restaurant and make it diffi.ctilt for
urPstbrntnd Arivprs to react soon enough to Pvi t on Tiul 1. Mt .
T'ond. Therofore wP propose a fre- standin-r rel rinaor to
Parifi.n TTI shwav that would not he obstructed by ex' St i n r
strll(1.t„rnS
TIP propospri Gi_-n i.4 similar in design and color to the
new identification ror CsntPrh,try Snuarp. Tt cnnfirmg in all
respect to the Tj7.gT H i rsn C,)dP hilt one . rph, code allows two
free strIndi np; si-q:ns ani two aro n1 rpadv i.n Axi ;tnnre on the
�ro,�Prty. '^'1r oar-„ Pnl nT; r}pr,r c . Tr> i C n low nrnf fi l es n
i on-i.l-
iumi.nated display et thp -xtr,?me oi.)posi.t end nr the property
(some 701) feet away) anra not nrnvldn i steal competition
for the new simn .
Tor the rrocepdinm rpasons we fpnl an pvnnni-4nn to til„
nn �n
in +,1,4 5 si +-,,-t 4 r)n is in harmonv with both FWIPti.c con-
siderations and healthy Qronn-tic activity.
Si cPrr'ly youra, ; �
G GG
Jim Gpllow.nv T.—an I . Fleming,
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